lead magnet
The pricing playbook for AI voice agencies.
What to charge. Why retainers beat usage. How to structure deposits. The exact pricing models the top 1% of operators run in 2026.
By builders, for builders · 12 pricing models · Real operator data
get the playbook
12 pricing models. PDF.
Drop your email — playbook arrives in 60 seconds.
what's inside
The pricing decisions every operator faces — answered.
Retainer vs usage
Why 95% of profitable operators run flat retainers. The two cases where usage actually wins.
Per-vertical benchmarks
What dental, legal, HVAC, real estate, medspa actually pay in 2026. Real ranges, not survey lies.
Setup fees
When to charge them, when to bake into retainer. The deposit math that filters tire kickers.
Margin engineering
The 80%+ margin model, where the cost actually goes, and how to keep margin steady at scale.
Founding-member trap
Why 'founding member' pricing kills future revenue, and how to grandfather without locking yourself in.
Renewal & expansion
Annual contracts vs month-to-month. Expansion paths. The clauses that protect margins.
get it
Get the pricing playbook.
PDF + monthly updates. Drop your email — playbook arrives in 60 seconds.


